Hotel reputation management software
Turn your best stays into 5-star reviews
Collect more reviews across social sites, like Google and TripAdvisor, respond to every one in seconds, and manage your property's digital reputation from one dashboard.
Proudly trusted by leading brands and operators
Reviews are now a revenue strategy, not a vanity metric
There's more to reputation than a nicer star rating. Managing it well delivers real, measurable results.
How it works
Built for every part of your operation
A 10-second review, no app required.
Guests scan a QR code or tap an NFC card — on a bedside stand, key card, receipt, or table tent — rate their stay, and post to Google or TripAdvisor in seconds. If something needs your attention, they can send you private feedback in the same flow.
Key benefits:
- QR scan or NFC tap — no app to download
- Private feedback option for service recovery
- Post directly to Google, TripAdvisor & more
- Optional: pair reviews with digital tipping in the same scan
Reviews that name your best people.
Guests can call out the team members who made their stay — housekeepers, front desk, servers. You see exactly who guests love and who needs coaching, by name and by location.
Key benefits:
- Individual staff performance tracking
- Spot coaching opportunities early
- Recognize service champions automatically
Complete control with
our digital tipping platform.
You decide exactly how tips are distributed across your team. Set up pools by department, split by shifts, or customize based on your unique operation. Get real-time insights into guest feedback and automated compliance reporting that makes audits painless.
Key benefits:
- Unlimited customizable tip splitting options
- Automated reporting for compliance and transparency
- Real-time visibility into guest reviews and feedback
- Seamless integrations with your existing HR, payroll, and POS systems

Features
Your complete hotel reputation
management software
From QR codes that match your brand to AI-drafted replies that keep every review answered every feature is built to grow your reviews and protect your reputation.
Instant review collection — QR & NFC
Capture reviews at the moment of highest satisfaction.
- Codes and cards for rooms, tables, receipts, and key cards
- No app for guests to download
- Works with or without digital tipping
Public reviews + private feedback
Grow public reviews and give guests a direct line to you.
- Invite every guest to review on Google, TripAdvisor & more
- Private channel to flag anything that needs fixing
- More public reviews, plus a direct line for service recovery
NPS & guest loyalty scoring
Measure how loyal your guests really are.
- One-question NPS captured in the same scan
- Standardized score to track and benchmark over time
- Segment promoters, passives, and detractors automatically
Individual staff performance tracking
Know exactly who guests love.
- Reviews tied to specific team members
- Leaderboards by person and location
- Recognize champions and spot coaching gaps
AI-assisted review responses
Reply to every review in seconds.
- On-brand, AI-drafted replies
- Respond across every platform from one inbox
- Never leave a review unanswered again
Multi-location reputation dashboard
Every property, one view.
- Aggregate ratings across your portfolio
- Benchmark locations against each other
- Spot trends early and often
40+ platform integrations & enterprise security
Works with the platforms you already use, protected end to end.
- Google, TripAdvisor, OpenTable, Yelp & more
- PCI DSS and SOC 2 Type II certified
- Cyber insurance coverage and GDPR compliant
What our partners say
Trusted by hospitality & service industry leaders
Frequently asked questions
Hotel reviews & reputation management FAQs
Turn your best stays into your best marketing
See how eTip turns happy guests into a steady stream of 5-star reviews.
15-minute demo includes:
- Review QR/NFC samples designed for your brand
- Google & TripAdvisor review setup
- Multi-location reputation dashboard walkthrough
Used by 1,000+ hotels across Marriott, Hilton, IHG, Best Western, Choice, Hyatt, and Wyndham properties.
Schedule a personalized demo